Are you thinking about investing in a yard greeting business franchise? Here are a few important features to look for when choosing which company to ultimately work with:
Initial Training Resources
One important thing to look for when choosing a yard greeting business franchise to invest in is initial training resources and customer leads. You should not be expected to understand how to get started or how to manage your new franchise business without the company providing you with the education you need to understand not only the basics but also the inner workings of the business.
The company you decide to work with should provide you with manuals, instruction videos, phone and virtual meetings, and even onsite, in-person training before you even start your franchise business.
You should understand how and where the yard greetings are made, how long it takes to get custom designs sent to you after requesting them, how much inventory you should always keep on hand, and how to engage with potential and regular customers. You should also learn what to do if a greeting revision or cancellation is requested from customers, how to handle accounts receivable and payable, and how to manage your sales and complaints, to name just a few things.
Exclusive Territory
You cannot expect the company you purchase a franchise from to guarantee you any sales as time goes on. However, you should be able to expect the company to provide you with exclusive territory to work within. This would mean that no other franchisees from the same company would be able to work in your territory, so any sales that are to be made would be yours alone. This can help to level the playing field and will increase your chance of success. It also means that you will have one specific area to focus on and won't have to worry about regularly traveling out of state for business throughout the year.
A Dedicated Web Portal
The yard greeting franchise you decide to invest in should also provide you with a dedicated web portal to utilize as you manage your business. The portal should include a personalized website that customers can visit and place orders on. It should also include a virtual backend office where you can manage orders, process payments and refunds, execute shipments, and handle customer questions and complaints. This will make the process of managing your business easy without the need for spending thousands of dollars on developing your own website and portal.
If you are looking for a yard greeting business franchise opportunity, contact a local professional.
Share15 February 2022
When I started my first business, I had taken a few business classes in college, but I still had a lot to learn. I had a good product to sell, but at first, sales were very slow. I wasn't sure just how to drum up business, and I didn't have money left in my budget to invest in a big marketing campaign. I was very lucky that local marketing professional stopped into my business, and although I couldn't afford to hire him, he did give me one free important tip: invest in better signage! Since signs are relatively affordable, I took his advice and traded in my old banner for a quality professionally designed sign. Foot traffic and sales increased rapidly. I learned a lot during the sign design process that I want to share on my new blog to help other small business owners out there who are struggling!
